Since joining Mosquito Shield in 2008, Michael Moorhouse has facilitated 120 new franchisees operating in more than 400 territories.
But Moorhouse, Mosquito Shield’s president, will be the first to tell you that the first leg of the journey wasn’t easy — he realized early that he had a lot to learn about franchising. But today, he recommends it to any aspiring entrepreneur who’s considering entry into small-business ownership.
Moorhouse joined Pest in Class podcast host Amanda Salvatore to talk about franchising, including these topics:
[7:11] Identifying and massaging the pros and cons of franchise ownership
[16:48] Overcoming early franchisee challenges in a seasonal business
[24:58] Dealing with exponential growth and reassessing expectations
[37:12] Common franchising misconceptions and success stories
Check out these resources from the podcast:
To hear more stories from the pest control industry, subscribe to Pest in Class on Apple Podcasts, Spotify, or Amazon Music, or subscribe on YouTube to watch episodes. And as always, FieldRoutes welcomes your review and rating.